Building a professional looking website that represents your company or organization well is an important first step. After that you will want to concentrate on making it easy for your customers to easily find you- unfortunately a great looking site is not enough. There are many techniques that can be used to help search engines find your site. The process of using these techniques is called Search Engine Optimization (SEO) and unfortunately it is a complex task.
Following is a list of factors that ConX-2-U has identified that are used by many search engines to rank the relevance of an article during a search. The bad news is there are many rules to consider, the good news is that by following the rules you will most likely not only be found, but you will content that your users actually enjoy more.